Intro: CRM Success: We turn two today! Find out why You Don’t Need a CRM! focuses on salespeople and business owners, rather than marketing and management teams.
Despite a very competitive CRM market, You Don’t Need a CRM! has managed to find its own place since launching 2 years ago, thanks to a pragmatic and innovative approach on lead management. In fact, since the very beginning we decided to address salespeople and business owners instead of marketing and management teams, which has enabled the software to reconcile an entire population of salespeople with lead management tools.
The implementation of a CRM software in a company often fails: salespeople don’t use them on a daily basis and only update them before their sales meeting. Instead of being a lead management software for salespeople, CRMs often become reporting tools for managers and marketing teams.
You Don’t Need a CRM! has chosen the opposite approach, focusing on the way the salesperson works. Thus, we asked ourselves: what does a salesperson need? A salesperson needs a tool that enables them to know what prospect they need to call or call back without forgetting to do it; they need to have access to all the exchanges they have had; they need to be able to access that information in a easy, natural and fast way. But, what a salesperson does not need is to fill in useless information and do paperwork. The software salespeople use has to help them gain time, not waste time.
With over a thousand customers in over 60 countries in only 2 years, this approach has been approved not only by the owners of Small & Medium Companies, but also by sales teams of big companies.
It’s important to highlight that, and without having anticipated it at all, You Don’t Need a CRM! is highly appreciated by franchise networks and network marketing sales forces. Some of our customers have deployed the service for over 200 salespeople, not only to be able to follow up daily on their sales, but also because they needed a tool that was easy to use and efficient, which turned out to be quite helpful to increase sales.
You Don’t Need a CRM! was launched at the end of 2013. It’s a SaaS solution available in 4 “official” languages: French, English, Spanish and Portuguese, and 2 other languages maintained by our users community: Russian and German. Used by over 1000 customers in 60 countries, You Don’t Need a CRM! helps thousands of salespeople and business owners on a daily basis to make faster sales. You Don’t Need a CRM! belongs to Yoolink, a French incorporated company. Sunny Paris, who has cofounded Weborama, is the CEO.
